Corporate positioning

Your company’s reputation is being formed whether or not you have a strategy in place to control it!

Whatever your company’s size and status, the following tactics can be used to build an impressive corporate reputation:

  • Communicating with your peers online, through a corporate website or on social media
  • Networking offline – at conferences, exhibitions, awards ceremonies and functions
  • Hosting and attending roundtable discussions
  • Developing and maintaining a corporate identity which reflects the character and quality of the business
  • Achieving and promoting award wins and accreditations
  • Promoting corporate news such as promotions, expansion, new products, CSR and ESG initiatives