Property PR Hub

Insights on leasehold reform and the growth agenda

PNPR handles the PR for the Association of Leasehold Enfranchisement Practitioners (ALEP) and also three planning consultancies among many others. This combination of clients (along with our work for LRG’s New Homes and Portfolio Sales teams) gives us a unique insight into how future leasehold reform (the potential replacement of leasehold with commonhold) interplays with ...
Property PR Hub

Addressing common challenges in consultation

Opposing factors and risks are common to public participation: the very notion that developers bring change to established local communities; the wide-ranging views which exist within a community; the sentiment of those wary of engagement and exponents of it. Significant time and financial resources are expended with no guarantee that the investment will be realised, ...
Property PR Hub

Maintaining good local relationships post-planning consent

With pre-planning consultation complete and planning consent won, a significant amount of public participation has been accomplished. But as the project moves into the construction phase, community engagement too enters a new phase. Inclusive and engaging consultation creates a foundation for the next stage of public participation. But rather than a continuation of the work ...
Property PR Hub

People, planning and the role of communications

People and planning are inseparable: planning exists to create well-functioning spaces for people, to enable social, economic and environmental priorities to shape places and to protect the natural and cultural heritage for future generations. As such planning is intrinsically linked to individuals’ homes, sense of place and local identity – and consultation, as the means ...
Property PR Hub

PR for a constantly changing product

The significant scope of property sectors featured in my book Promoting Property:  insight, experience and best practice demonstrates the wide-ranging and fascinating nature of the property industry: from varying property assets such as commercial to luxury residential; from the differing impact of proptech and interior design; or the knowledge required to promote an emerging community ...
Property PR Hub

Research: the core PR tool

Many decades-old PR tactics (from hard copy fact files and mail-merged press releases to the all-day lunch) are now obsolete and a multitude of nascent tools are gaining prominence. But research is the enduring PR tool for the property consultancy. (Researchers will argue, quite rightly that research is not a PR tool: that most research ...